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5 Key Trends Facebook Will Explore in 2019

5 Key Trends Facebook Will Explore in 2019

by Brandovative | Jul 18, 2019 | Brand, Brandarmor, Brandovative, Content Management, Information Architecture, Marketing Tactics, Responsive Technologies, Search Engine Optimization, Search Engine Optimization (SEO), Search Engine Visibility, SEO, Social Media Engagement, SSEO, Website Development

Facebook didn’t have the best of times in 2018 with all the backlash they faced about the changes in algorithms and organic reach taking a hit. However, 2019 looks promising for the social networking giant as it explores avenues such as micro-communities, pop-up...
Report argues location data is key to better mobile programmatic outcomes

Report argues location data is key to better mobile programmatic outcomes

by Brandovative | Jun 18, 2019 | Brand, Brandovative, Content Management, Information Architecture, Marketing Tactics, Responsive Technologies, Search Engine Optimization, Search Engine Optimization (SEO), Search Engine Visibility, SEO, Social Media Engagement, SSEO, Website Development

Location is a critical tool to personalize programmatic advertising, according to a new report (registration required) from Simpli.fi. Mobile-location data reveals user behavior, brand preferences and purchase intent. When combined with programmatic buying, these...
Where B2B Marketers Are Winning in Social Media

Where B2B Marketers Are Winning in Social Media

by Brandovative | Jun 4, 2019 | Brand, Brandarmor, Brandovative, Content Management, Information Architecture, Marketing Tactics, Responsive Technologies, Search Engine Optimization, Search Engine Optimization (SEO), Search Engine Visibility, SEO, Social Media Engagement, SSEO, Website Development

What’s the most valuable social media platform for many B2B marketers? Here’s the answer that won’t shock you: LinkedIn. The numbers look good on many other fronts, too. LinkedIn jumped from from 467 million users in Q3 2016 to 590 million by the end of 2018. That is...
Brands Continue to Overlook Women Over 40

Brands Continue to Overlook Women Over 40

by Brandovative | Apr 17, 2019 | Brand, Brandarmor, Brandovative, Content Management, Responsive Technologies, Search Engine Optimization, Search Engine Optimization (SEO), Search Engine Visibility, SEO, Social Media Engagement, SSEO, Website Development

Brands Continue to Overlook Women Over 40 as a Group Worth Marketing To Imagine how buying would increase if they were actually targeted by campaigns? It is no secret that women hold the keys to household spending. And despite earning 80 cents on the dollar (and far...
Survey Reveals How Consumers Really Judge Brand Authenticity (and Influencers)

Survey Reveals How Consumers Really Judge Brand Authenticity (and Influencers)

by Brandovative | Mar 19, 2019 | Brand, Brandovative, Content Management, Information Architecture, Marketing Tactics, Responsive Technologies, Search Engine Optimization, Search Engine Optimization (SEO), Search Engine Visibility, SEO, Social Media Engagement, SSEO, Website Development

There’s no denying that social media has drastically changed the way people communicate, shop and experience the world. But as consumers look to social media and other digital channels to discover products, make purchasing decisions and interact with brands,...
Google Answers Questions About AMP Indexing

Google Answers Questions About AMP Indexing

by Brandovative | Jan 23, 2019 | Brand, Brandarmor, Brandovative, Content Management, Information Architecture, Marketing Tactics, Responsive Technologies, Search Engine Optimization, Search Engine Optimization (SEO), Search Engine Visibility, SEO, Social Media Engagement, SSEO, Website Development

Google has compiled some of the most common questions about indexing AMP pages in search results and answered them in a help thread. Here is a condensed version of all the questions and answers. How long does it take for AMP pages to show up in search results? Answer:...
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